The person founders call when the product is ready and adoption isn't.
Ecosystem growth and product adoption for wallets, stablecoins, and financial infrastructure - with a specific edge in Africa, LATAM, and other high-growth markets.
Ecosystem work for products backed by Bain Capital, 6th Man Ventures, ABCDE Capital, and DWF Labs.
200,000+ wallets funded
Three things, done deeply.
Wallet growth & behavior
More than installs and MAUs, I study what makes people actually keep using a wallet: repeat transactions, retention curves, and the specific friction points that make crypto-native tools feel usable to non-crypto-native people.
Stablecoin adoption
Stablecoins only matter once real people trust and use them for real payments. I work across product, compliance, and go-to-market to get stablecoin rails into everyday use: remittances, payments, savings.
Emerging market distribution
Most crypto operators understand US and European users. Far fewer understand Africa, LATAM, and other frontier markets, where distribution, trust, and behavior all work differently. That gap is where I operate.
Proof, not promises.
Puzzle Wallet & Arcade
A single Coinbase-sponsored quest with Aleo drove 300,000+ participants and 200,000+ funded wallets.
HaloFi Save
Stablecoin savings for Africa. Removed seed-phrase friction with MiniPay. $5M saved by users.
DIVA Protocol
Turned a fast-growing audience into actual protocol users ahead of TGE.
Have a technically strong product? Let's get it adopted.
Bring a product or growth question, and we'll spend 45 minutes working through it together. You'll see the price before you book.
Book a strategy call